Usually before or after game days, sports teams will watch film of themselves playing to understand mistakes, evaluate their techniques and notice things they had not seen while in the heat of the action.

Coaches typically lead these film sessions, pointing out certain things to the entire team to encourage them to critically think about how to make themselves better and defeat opponents.
MFA takes a similar approach when designing custom nutrition plans and solutions for the specific needs of each farming operation. Just as athletes examine film and collaborate with coaches to improve future performance, MFA livestock experts work one-on-one with producers to review what went right, what went wrong and build a game plan for next season.

“At the end of the day, we all want to be profitable,” said cattle producer Herb Schnitker of Middletown, Mo. “MFA helps us put a plan together and figure out how to maximize performance, both when things are going well and when things are tough and challenging.”

Farmers are notoriously self-sufficient, and Schnitker is no exception. He collaborated with one of his daughters to design a carefully thought-out cattle-working facility that includes wide alleyways, privacy pens, a calving corral and an office. There are even multiple cameras that rotate to monitor when a cow begins the calving process. From his home or phone, Schnitker can. . . .